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Turn your social media into your company’s 24/7 sales rep.

We’re a performance-focused social media marketing agency for high-ticket local service businesses. We handle your content and paid advertising to build local recognition, earn trust, and generate qualified leads.

Let your content introduce the team, explain the service and answer questions before the first call.

Book Your CallStart with a free Local Growth Plan call.

To dominate your market, it’s not enough to be the best. You have to be the best known.

You do excellent work. But enough of the right people don’t yet understand your expertise, recognize its value or trust you enough to take the next step. That’s the gap we focus on: the difference between how capable your business is and how clearly your market understands why you’re worth choosing.

Get your business in front of local customers with brand-building content and paid ads built around your people, your work, and the reasons to choose you.

Your team answers questions, explains your process, and shows customers why you’re worth choosing.

In person, that happens one conversation at a time.

  • You and your team: In person, one conversation at a time (08:00 to 18:00)
  • Your content: Introduces your team (06:00 to 12:00); Explains your service (12:00 to 18:00); Answers buying questions (18:00 to 00:00); Builds trust before the first call (00:00 to 06:00)
  • Paid ads: Puts your message in front of local prospects (06:00 to 18:00); Gives them a clear next step to inquire (18:00 to 06:00)
Illustration. Your hours, topics and campaigns are planned around your business.

So when a customer gets in touch, they have more to go on than a name and a price.

We come to you.

We capture the expertise, people, and work behind your business. Then we turn it into content that introduces your company, answers buying questions, and builds trust before the first call.

On-site filming throughout North and Central Jersey and surrounding areas.Hub: Bergen, Essex, Hudson and Union counties

You, as a familiar face
We encourage the founder to be the face of the brand, so customers connect with the person behind the business.
Your team, work and process
Your people, your projects and the way you work help tell the story too. It’s never only about the owner.
You don’t need to perform
We help with the topics and scripts and guide you through the shoot. Start with what you already know: your work and the questions your customers ask.
Stand byOn-site shoot photographyPhotos from a real LBM shoot will go here.

Your content team. From the first idea to the live ad.

Strategy, scripts, filming, editing, posting and paid ads. All handled by one team.

How the work is shared, step by step
StepWhat it isWhat we doWhat you do
Give them a reason to listen.Plan & scriptWe start with the ideal client you want to attract, clarify your message and develop the offer. Then we plan topics and write scripts around what customers want to know, and what makes your company worth hiring.Share what you know about your business and your customers.
Show them the business behind the name.Film & editWe film on site with your people and edit the footage into short-form videos that make your work easy to understand.Show up with the knowledge. We guide the shoot.
Keep showing up.Post & manageWe manage the posting and adapt your approved content for your social channels, so your name stays in the conversation.Review and approve each video in your client portal.
Turn interest into inquiries.Advertise & improveWe run Facebook and Instagram ads that put your content in front of local prospects and give them a clear way to contact you. We test messages and creative, and use performance data and your feedback on lead quality to improve the campaigns.Handle the sales conversations, follow-up and closing.

Organic content builds trust and keeps you top of mind. It shows the expert, the team, the work and the process.

Paid media directs that attention toward a relevant offer and a clear next step. Both work toward the same goal, at the same time.

Stand bySelected workShort-form video, once the client approves it for use.
Stand bySelected workShort-form video, once the client approves it for use.
Stand bySelected workShort-form video, once the client approves it for use.

You stay involved without managing each step.

Your part

  • Help us understand your business and the customers you want.
  • Take part in filming, with your team when it helps.
  • Approve content before it’s published.
  • Handle the sales conversations that come in.

After an inquiry

We plan a clear path from the ad to an inquiry about your service. Your team handles the sales conversation. We use performance data and your feedback on lead quality to improve the campaigns.

Your portal

Illustration of the client portal: videos awaiting approval, current videos and past content.

Your client portal holds the videos ready for approval and the content we’ve already created. You have a clear place to give your say.

Every month you get a performance summary and a campaign review.

Imagine those conversations reaching your whole market, every day.

Paid advertising puts your message in front of more local prospects and gives them a clear next step to inquire.

We help you build that next channel through content that earns trust and paid ads that put your offer in front of local buyers, again and again.

Keep what’s working. Build a name your whole market knows.

Media that builds a lasting reputation.

Legacy Building Media helps scale CEO-led brands through organic and paid media. The purpose behind it is simple: create a long-lasting impact, and help business owners do the same.

Media lets the great work of our partners reach more people. Its one-to-many reach extends an expert’s influence beyond the people they can speak to personally, and builds a lasting reputation in their marketplace.

Officially established in March 2023. Sebastian leads a team covering client success, production, editing, social media and advertising.

Sebastian on Instagram: @sebaslegacy
Stand byFounder videoA message from Sebastian, in production.
Sebastian VelasquezFounder & CEO, Legacy Building Media

Built for established, CEO-led, high-ticket local service businesses.

Businesses generating $2M+ annually, ready to invest in their brand and stand out as the trusted choice in their local market. Any trade, as long as customers are paying for the expertise of the people behind it.

  • A proven service and a strong customer base
  • Willing to share your expertise on camera, and involve your team when it helps
  • Ready to review and approve content
  • Someone who can handle the sales conversation
  • Looking for an ongoing marketing approach

Not the right fit if you’re looking for occasional editing or isolated posts.

Questions owners ask before they book.

Will you understand my business and the type of customer I want?

That’s where we start. We identify the ideal client you want to attract, clarify your message and develop the offer. Then we plan content and campaigns around the questions, concerns and reasons to buy that matter to that audience.

Will this produce the right kind of attention?

We plan topics around what your customers want to know and what makes your company worth hiring, run ads to prospects in your service area, and give them a clear next step. The goal is qualified inquiries from the right people, not attention for its own sake.

Do I have to be good on camera?

No. You don’t need to perform. We help with the topics and scripts and guide you through the shoot, starting from what you already know: your work and the questions your customers ask.

Does everything have to be about the owner?

No. We encourage the founder to be a familiar face, and your team, projects, work and process help tell the story too.

How involved will I need to be?

You help us understand the business, take part in filming, approve content and handle the inquiries that come in. Our team leads the planning and production. Filming schedules are agreed with each client.

Who posts, manages the ads and approves the videos?

We handle the posting and your Facebook and Instagram ads. You review and approve videos in your client portal before they’re published, and you get a monthly performance summary and campaign review.

What happens after an inquiry?

Your team handles the sales conversation, follow-up and closing. We use performance data and your feedback on lead quality to keep improving the campaigns.

How much does it cost, and how soon will it work?

It depends on your business and the scope of the work, so we talk it through on the call. There’s no public price or fixed timeline.

You’ve put the work into your business. Let’s put it in front of more of the right people.

Start with a free Local Growth Plan call.

It’s a conversation about the message your business needs to grow: which clients you want to attract, what you should be known for, and how to communicate the expertise that makes you worth choosing. The goal is that you leave with a clearer direction for your message, whether or not we work together.

We’ll also discuss what we’d handle, what we’d need from you and whether working together makes sense.

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We use these details only to arrange and prepare for your call, and keep them in our client management system. Our Privacy Policy and Terms will be linked here at launch.

Trouble with the form or the calendar? Email sebastian@legacybuildingmedia.com.